De beste kandidaten zijn zelden actief op zoek. Ze bereiken vereist meer dan een vacature: het kost een gecoördineerde campagne die je verhaal voor de juiste mensen, op de juiste platforms, op het juiste moment zet.
Bij Majortale bouwen we recruitmentcampagnes van strategie tot uitvoering. We bepalen wie we willen bereiken, produceren video en fotocontent voor elk stadium van de kandidaatreis en beheren distributie op platforms met voortdurende rapportage.
Vacancy posts reach active job seekers — the people already looking. A recruitment campaign reaches passive candidates — the people who aren't actively looking but would move for the right opportunity. That's where the best talent typically is. A campaign builds awareness, communicates culture, and creates a reason to consider the move before a vacancy is even seen.
We start with a strategy session — who are we targeting, what message will resonate, and which platforms will reach them? We then produce video and photo content tailored to each stage of the candidate journey, set up the distribution, and manage the campaign with ongoing reporting and optimisation throughout.
Recruitment campaigns typically run 6–8 weeks from kick-off to first live content. Production takes the first 3–4 weeks; distribution and optimisation run for the agreed campaign duration after that.
Get in touch with details about the roles you're trying to fill and your timeline. We'll scope the campaign on a call. Book a call here.
Yes — and it's often the most efficient approach. A single production day can produce content for multiple roles or departments, and the campaign can target different audiences with different messages simultaneously. We plan the content strategy to cover all active hiring needs in one coordinated effort.
