One production to cover two audiences and every format.
Liantis needed paid social video that could reach two distinct entrepreneurial audiences, Starters and KMO owners, in every format paid social requires: high-end ads, UGC-style variations, 6-second, 12-second, and 20-second cuts, and multiple aspect ratios. The production had to deliver that entire range without losing brand consistency across profiles or sacrificing quality on either end.







