How do you make an energy price calculator feel human? We needed people to actually stop scrolling. So instead of starting with the product, we started with the person—real faces, real settings, real questions. The kind of content that doesn’t feel like it came from an energy company.
In one production day, we shot nearly 30 short videos across multiple profiles and formats. With a lean crew, a mobile-first mindset, and a well-prepped shotlist, we moved fast without losing quality. The result was a social-first video toolkit designed to perform: scroll-stopping, on-brand, and built to convert.
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