ACHIEVE YOUR GOALS WITH VIDEO
Turn views into conversations. Video campaigns that fill your pipeline with qualified leads.
Lead generation campaigns come down to one thing: getting the right people to act. That means reaching the right audience, catching their interest quickly, and giving them a clear reason to move. Video is the most effective format for that, as long as the creative is built around conversion.
At Majortale, we build lead generation campaigns that combine strong video creative with a performance-driven approach. We produce the ads, structure the funnel, build the landing page content, and manage distribution, all under one roof.
Why use video for lead generation instead of static ads?
Video ads outperform static ads on almost every metric — click-through rate, conversion rate, and cost-per-lead — because they communicate more information faster and create an emotional response that drives action. For complex or high-value products and services, video is also better at building the trust that precedes a conversion.
What does the process look like?
We start with a strategy and funnel session — defining the audience, the message, the offer, and the conversion goal. We then produce the video creatives, build the landing page content, and set up the campaign. After launch, we manage targeting, test variants, and optimise based on performance data on an ongoing basis.
What's the lead time?
The setup phase — production, funnel build, and campaign configuration — typically takes 4–6 weeks. The campaign then runs for the agreed duration with ongoing management and optimisation included.
How do I book a lead generation campaign?
Get in touch with details about your product or service and your target customer. We'll scope the campaign on a call and send a proposal. Book a call here.
What results can we expect?
Results depend on your product, audience, offer, and market. We don't promise specific lead volumes before we understand the full picture — but we do set realistic benchmarks during the strategy session and report against them transparently throughout the campaign. Optimisation is ongoing, not a one-time setup.
Tell us what you need. We'll have a clear proposal in your inbox within 24 hours, with a fixed scope and no small print.
