BYD
Four weeks before the Euro Cup we had Wesley Sonck on the pitch where his story started. Full campaign, one day.
Year
2024
Scope
Brand film, stills, cutdowns
Timeline
4 weeks
https://vimeo.com/1027650255 | BYD x Sonck
BYD
byd
Brand film, stills, cutdowns
BYD needed a Euro Cup brand campaign with Wesley Sonck, booked four weeks before kick-off. One production day and one location had to carry socials, advertising, TV, Instagram and YouTube.
Four weeks before the Euro Cup we had Wesley Sonck on the pitch where his story started. Full campaign, one day.
We shot a full day on the pitch where Wesley's football story started. From that single day we cut the brand film, CTA versions and stills, sized for every channel. Four weeks from brief to live campaign.
Land a Euro Cup brand campaign with Wesley Sonck across socials, advertising, TV, Instagram and YouTube in four weeks, from one production day.
2024