Joost Narraina

CEO and Founder

Articles by

Joost Narraina

How long does corporate video production take? A realistic 6-week timeline

How much does a brand film cost in Belgium? A 2026 budget guide

How we shot Lenovo's 360 Accelerate 25 in Geneva

Lenovo's 360 Accelerate 25 in Monaco: photos that ship same-day

Next-day content for Martini's biggest Benelux activations

How Majortale shipped BYD's Euro Cup campaign in 4 weeks

What a campaign production agency does: and why Belgian agencies choose one over a generalist

Employer branding video in Belgium: what the brief should be asking for

What video-first actually means: and why the brief doesn't start at the shoot

The Liantis power shoot: one production sprint, a full social content system

Eneco paid social production shoot: one day that became six months of ads

How Eneco got six months of paid social out of one shoot day

Your brand 2.0: why content can't move faster than its foundation

Why Most Corporate Videos Fail (And What Belgian Brands Are Doing Differently)

Juiste moment video starten

When's the right moment to start with video as a business

Fouten videoproductie

Common mistakes in video production for companies

Wanneer video niet werkt

When video isn't the right solution

November 8, 2024

Videoproductie kosten België

What video production costs in Belgium

September 14, 2023

Bedrijfsfilm kosten België

What does a corporate video cost in Belgium today

February 22, 2024

Video budget bepalen

Setting your video budget: how much are companies investing today

Video investering B2B

Is video worth the investment for B2B companies

Explainer video bedrijven

Explainer videos for companies: when they work, when they don't

Case video's vertrouwen

Case videos for companies: building trust with video

January 12, 2025

Video sales formats

Using video for sales: which formats actually work

Employer branding video laten maken

Making employer branding videos in Belgium

September 22, 2025

Recruitment video bedrijven

Recruitment videos for companies: what works and what doesn't

November 30, 2023

Video snippets website sales

Video snippets for your website and sales: how to use them

Social video snippets

Making social video snippets for your company

Short form video bedrijven

Short-form video for companies: more than TikTok and Reels

Content database sales marketing

Content database for sales, employer branding, and marketing

November 18, 2025

Content database draaidag

One shoot day, multiple videos: how to build a content database

September 3, 2024

Content database

What's a content database and why companies are adopting them

Corporate video België

Making corporate videos in Belgium: approach and pricing

Bedrijfsvideo vs bedrijfsfilm

Corporate video vs brand film: which one does your campaign actually need?

January 16, 2024

Bedrijfsfilm België

Bedrijfsfilm laten maken in België: wat werkt vandaag echt

Video groeimotor

Video content as a growth driver for Belgian companies

October 19, 2023

Videoproductie KMO's

Video production for SMEs in Belgium: start smart, grow fast

Samenwerken video agency

Working with a Belgian video agency: benefits and pitfalls

January 14, 2026

Video agency Antwerpen

Video agency Antwerp: why local expertise makes the difference

Video marketing België

Video marketing in Belgium: what actually works today

December 7, 2023

Employer branding video België

Employer branding video in Belgium: approach, examples, and ROI

October 31, 2024

Bedrijfsvideo strategie

Making corporate videos in Belgium: strategy beats beautiful frames

February 19, 2025

Social video Belgische merken

Social video for Belgian brands: it's more than Reels and TikToks

Belgische bedrijven video

Why more and more Belgian companies are betting on video

Video laten maken België

Making videos in Belgium: what you need to know

October 5, 2025

Video agency kosten België

What does a video agency actually do and how much does it cost

December 17, 2024

Videoproductie België

Video production in Belgium: from strategy to delivery

February 28, 2026

Videoproductiehuis vs video agency

The difference between a production house and a creative agency

August 14, 2023

Video agency België

Choosing a video agency in Belgium: how to pick the right partner

December 3, 2025

Trends volgen

The illusion of chasing trends

November 22, 2024

Consistentie vs viral

Why consistency matters more than going viral

Employer branding 2026

Employer branding in 2026: stop performing, start being real

January 7, 2026

Bereik vs relevantie

From reach to relevance: why views don't mean much anymore

Video in 2026

Video in 2026: what still works and what you should drop

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