What feels logical to you often isn't obvious to your audience. An explainer video translates your product, service, or process into a clear and compelling story. In a short amount of time, your viewer understands what you do, how it works, and why it matters without needing to read a wall of text first.
At Majortale, we build explainer videos around one goal: clarity that converts. We script, storyboard, and produce every frame with the viewer's understanding in mind so the video works on your website, in sales pitches, in onboarding flows, and in advertising.
If your sales team keeps explaining the same thing over and over, or if people visit your website and leave without understanding what you do — an explainer video solves that. It gives every visitor the same clear, compelling explanation at any time, without requiring a person to be on the other end of the conversation.
We start with a script session to nail the message and structure. Once the script is approved, we storyboard and plan the visuals — live action, animation, or a mix. Then we shoot or animate, edit, and deliver with up to four feedback rounds included.
Explainer videos typically take 2–3 weeks from approved script to final delivery. Animation-heavy versions may take slightly longer. We align on timeline during the intake so there are no surprises.
Start with a short call — we'll understand what needs explaining and how complex it is, then send a proposal within 24 hours. Book a call here.
Both work, and combinations often work best. Live action feels more human and trustworthy; animation is ideal for abstract concepts or processes that can't be physically filmed. We'll recommend the right approach based on your content and budget during the intake.
